In almost any store, you’ll find two brands of watches: Rolex and Stuhrling. Why are these two brands so different? After all, Rolex is the most expensive watch globally, and Stuhrling watches are often listed in the low hundreds for a men’s watch or even under $50 for a women’s model.
What’s going on here? It turns out there is some serious science behind why these watches cost so differently. It takes an expert to explain what makes both of these timepieces affordable to their consumers but still maintains their prices as high as they do.
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Why are Stuhrling Watches so Cheap?

To begin answering this question, let us consider the manufacturing location of Stuhrling watches and the watch movements. Stuhrling offers a variety of watch styles. Some are superior to others due to higher-quality movements, and it’s critical to distinguish between lower- and higher-end models. Therefore, let us discuss the manufacturing location of Stuhrling watches and their movements.
Warranties Do not Cover Shipping
The warranty only covers factory defects. So if you have a defective Stuhrling watch, you can report it to Stuhrling within 15 days of receipt. However, they will not cover the cost of shipping! Yet, manufacturers leave that cost on the consumer’s tab to easily charge consumers $30-$50 per watch shipped.
There are Concerns over the Quality of the Watches
With some retailers, you can get a genuine-looking Stuhrling watch. Some even say they’re Swiss watches. The problem is that if you read the fine print on the manufacturer’s warranty, it states it has no value for these types of watches because it’s not a Stuhrling product. Many retailers sell these low-quality watches. Most of these watches are not Swiss-made, and some even say they’re not even waterproof.
Don’t Fall for the Trap of a Replica Watch
Due to the number of fakes on the internet, many people just search around for the lowest price and buy it from Germany. However, you have a high chance of buying a fake Stuhrling watch if you do that. So what’s the point? Why not just buy it on eBay and save some money? Unfortunately, you’ll never really know your true purchase price since many sellers hide their postage costs.
Pros of Stuhrling Watches

Stuhrling watches have some advantages over other watch brands, but these advantages are quite limited.
Luxurious Design
Stuhrling watches are gorgeous and exquisite, and they do look like a watch made by Swatch or Breitling. However, the primary advantage of Stuhrling is its unmatched design, as virtually every other model resembles a several-thousand-dollar work of art. Fortunately, you only pay a fraction of that with this brand.
Lightweight
Stuhrling watches feel light on your wrist because the watch’s casing is so thin. Many people forget that their Stuhrling is there when it’s on at night or during an active day. This low weight makes the watch feel even more natural when it’s clipped to a shirt cuff or cuffed jeans coupled with a belt.
Wide Selection
Stuhrling offers a wide range of watches, from elegant to sporty. From dressy to casual, you’ll find a Stuhrling watch that will suit your lifestyle. In addition, you can get a wide range of colors and materials for almost every model.
Classic Look
Stuhrling watches have a classic look that never goes out of style. These are the types of watches that an older generation may have worn years ago and still wear today because the design is timeless! Generally, these styles are easy to match with anything in your wardrobe and great for various occasions. They’re also very classy pieces with beautiful details and accents, such as gold cases and diamond-studded bezels.
Stuhrling Watch Collections Reviewed
To provide you with a full picture of Stuhrling watches, we’ve included six collections with eye-catching timepieces at affordable prices. In addition, some of the models we chose are rated reliable and will likely survive for years.
Stuhrling Tourbillon Watches

The tourbillon is known as the most complicated watch movement in production. It’s a beautiful mechanical movement. Some people say it’s art. The tourbillon within each watch stands out the most, with its golden winding mechanism and moving blue hands. The dials of these watches are also quite interesting, from Roman numerals to vintage features and gorgeous bezels.
Stuhrling Monaco Watches

The Monaco collection watches stand out with their simple, elegant designs. The mixture of gold and rose gold patinas, with silver accents and brown or black dials, make these watches elegant in every sense. However, the tourbillon within each watch stands out the most, with its golden winding mechanism and moving blue hands.
Stuhrling Aquadiver Watches

This is a beautiful model from the brand Stuhrling Aquadiver. It’s very easy to read because it doesn’t have many dials and markers. The blue accents and large dial make this watch stand out, with its lovely details and thick case. This can be considered a dressy watch because of its overall design.
Stuhrling Watch Quality
Stuhrling watches are made in Switzerland. Stuhrling watches are assembled and manufactured in Thailand by the same skilled personnel who produce Swiss mechanical movements. The quality follows Swiss standards.
Watch Materials
Stuhrling watches are made with different materials. The best material would be a mix of stainless steel with yellow gold plating. The next best option is stainless steel with a gold-plated casing. Finally, watch bands can be made of leather or rubber, depending on your chosen model.
Movement
The movement of Stuhrling timepieces is Swiss-made, and they have a reputation for high quality in this department (much like Japanese and Chinese analogs). All movements are mechanical and hand-wound, except for the automatic series with quartz Japan movements. Each watch is assembled in Switzerland and has a unique design.
Case Size
Stuhrling watch cases are 38mm – 45mm in diameter. Some bigger watches have a case diameter of 50mm, but most have a diameter of 40-45 mm. The thickness of the case varies from 7 mm to 10 mm. Steel or gold cases can be available with various dial designs and colors. Generally, these can be considered dressy watches because they’re larger and have more dials and features on the face than other watches.
FAQs
Are Stuhrling watches sold at department stores?
Yes, some department stores sell these watches. However, you can find more selection online. Stuhrling’s official website is also a good place to buy their products if you like the more expensive models.
Are Stuhrling watches sold online?
Yes, they are. You can find them on Amazon, eBay, and other online retailers. Certain watch shops may carry Stuhrling; however, the best resource will be online retailers like Amazon or eBay since they have a much bigger selection of models at competitive pricing.
Where are Stuhrling watches made?
Although most models are made in Switzerland, some other models are possibly made in Thailand. However, the company states that they use Swiss and German parts for various parts of their watches.
Is Stuhrling a luxury?
Stuhrling is not a luxury brand. These are designer watches without the designer price.
How long do Stuhrling watches last?
Every watch is assembled in Switzerland with sophisticated watchmaking skills. They are built to last, and they don’t break down easily. You can expect at least five years of daily use before needing repair or replacement, although many people have reported long-term reliability of over ten years. There are also various warranties available on these timepieces, so check the company’s warranty coverage to see if you get any extra support when you purchase a Stuhrling watch.