The scent is an integral part of the fashion industry, especially for women. As a result, popular perfume brands have become abundant on the market. This blog post details the top 20 popular brand perfumes on the market to easily choose which one suits your needs and desires.

1. Gucci
Gucci started its business in 1921 and is currently owned by the Gucci Group. Its most popular perfumes include Gucci Bamboo, Gucci Guilty, Gucci by Gucci, and Guccissima. All the perfumes are designed to appreciate women of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Gucci’s current perfume line is its Gucci Bamboo Perfume, created by perfumer Alberto Morillas. This fragrance is light and fresh, with top notes including bergamot, basil, green notes, violet leaf, and a touch of jasmine. The middle notes include ylang-ylang, jasmine, and white flowers. The base includes spices such as carnation, tonka bean, amber, and a drop of musk.
One of the most critical factors in choosing the right perfume is the type of fragrance. Gucci’s perfumes are great for women, especially for younger ones or women who have a casual style. If you prefer a more mature perfume that can still be worn casually, look for Gucci’s perfumes containing leather, amber, and musk elements.
The best way to shop for Gucci perfume is online. Although you can find its perfumes in department stores and beauty shops, the prices are usually higher than what you get on the internet.
2. Dior
Dior is an international fashion designer founded in 1946 by Christian Dior. The fashion house is currently owned by LVMH and has many popular perfumes for women, such as Dior Addict and Dior J’adore. Dior Addict is a fresh floral perfume that features jasmine, lily, and violet notes. J’adore was created by perfumer Jacques Polge, who used the most precious ingredients like vanilla, amber, and rose to create this unique scent.
Tips in choosing perfume: When deciding what perfume to choose, consider the daytime versus evening use. Dior’s Addict is a perfect choice for everyday use, as it has fruity and flowery notes. When heading out to special occasions, try J’adore, which contains more musky and spicy tones that are more appropriate for evening wear.
Perfume for women: J’Adore Eau de Parfum by Dior is a floral fragrance that was created by perfumer Jacques Polge in 1999. This perfume has top notes of bergamot, mandarin orange, white flowers, and raspberry. The middle notes include rose, jasmine, and violet. The base notes include patchouli and musk.
One of the best ways to shop for Dior perfumes is online. This way, you can take advantage of the convenience by searching for your favorite type of perfume without leaving home. Another benefit is that the prices are usually lower than in department stores and beauty shops.
3. Chanel
Chanel is a fashion house founded by Coco Chanel in Paris. The company brand products are known for their sophistication, with perfumes no exception. Its most popular perfumes include Chanel No. 5, Chanel Bois des Iles, and Chance Eau Tendre. Chanel No. 5 is a classic perfume that has been around since 1921, when Ernest Beaux first created it. It combines jasmine and rose with citrus notes to create the iconic scent that is still popular today.
Tips in choosing perfume: When choosing the right perfume, consider the fragrance’s overall characteristics. For example, Chanel No. 5 is a prevalent perfume suitable for everyday wear, but Chanel Chance is more upscale and suitable for evening use. Try Chance Eau Tendre by Chanel if you prefer a perfume with lighter notes and created to accentuate your natural scent instead of mask it.
Perfume for women: Chance Eau Tendre by Chanel was created by Olivier Polge in 2004. This perfume has top notes of grapefruit, citruses, and bergamot. The middle notes include orange blossom, jasmine, and rose. The base notes are woodsy tones provided by sandalwood, amber, and musk.
Chanel’s perfume is in department stores and specialty shops that sell this brand’s products. However, shopping online is the best option, mainly because of the price.
4. Calvin Klein
Calvin Klein is an American fashion designer who was founded in 1968. The company’s products are all created to appeal to a more mature clientele, with the most popular perfumes being Obsession and Escape. Obsession is a popular scent among women because it includes special notes like mandarin orange and honeysuckle that are not common in other perfume brands. Escape is a refreshing perfume that includes mandarin, water lily, and musk notes.
Tips in choosing perfume: When shopping online, consider the type of perfume. Calvin Klein’s perfumes are usually romantic and more mature. If you prefer a lighter fragrance that is still suitable for casual wear, try Obsession.
Perfume for women: Obsession by Calvin Klein was created by Francois Demachy in 1989. This perfume has top notes of mandarin orange and water lily, followed by middle notes of orchid and violet. The base notes include musk, amber, and vanilla.
5. Givenchy
Givenchy is a French fashion house founded by Hubert de Givenchy in 1952. The company’s most popular perfumes include Amarige and Organza. Amarige is a floral perfume that contains scents like jasmine and narcissus. The blending of woodsy notes creates this unique aroma with fruity ones. Organza features grapefruit and blackcurrant mixed with bergamot, which delivers a refreshing scent to this perfume.
Tips in choosing perfume: When deciding what perfume to choose from Givenchy, consider the overall characteristics. Amarige is a prevalent type of perfume suitable for everyday wear. If you prefer a casually more mature scent, try Organza by Givenchy.
Like Chanel’s perfumes, you can find Givenchy perfumes in department stores and specialty shops. However, shopping online is the best option because of the price difference.
6. Tom Ford
Tom Ford is a famous American fashion designer founded in 1982 by Gucci’s CEO, Mr. Ford. The most popular perfumes include Black Orchid, Noir, and Tuscan Leather. All of Tom Ford’s perfumes are made to appeal to women because they are designed with high-quality ingredients that provide an upscale aroma. Black Orchid is a floral perfume that contains musk and black currant mixed with bergamot and hints of fig leaves. Noir is a musky perfume that contains hints of vanilla and black pepper. Tuscan Leather features notes of bergamot, mandarin, and fig leaves.
Tips on choosing perfume: When shopping for Tom Ford’s perfumes, consider the type of scent. Black Orchid is a classic fragrance that is suitable for everyday wear. Try Noir if you prefer a perfume with more fruity and floral notes.
7. Guerlain
Guerlain is a French luxury perfume company founded by Jacques Guerlain in Paris. The most popular perfumes from Guerlain include Shalimar, L’Heure Bleue and Mitsouko. Shalimar is a floral perfume containing ylang-ylang and rose scents, while L’Heure Bleue is a citrusy perfume containing bergamot, pink pepper, and raspberry. Mitsouko is a more musky and oriental perfume that contains jasmine, orange blossom, and peach.
Tips on choosing perfume: Before looking for the right Guerlain perfume, consider the overall characteristics. Some scents are more appropriate for daytime use, while others are best used during the evening or on special occasions. If you prefer a casual scent, try Shalimar by Guerlain because of its fruity and floral notes.
Most Guerlain perfumes are available in department stores and online; however, online shopping is more convenient due to reduced prices.
8. Jo Malone
Jo Malone is a famous British perfume house founded in London by Valerie and Jo Malone. The most popular perfumes produced by this brand include Blackberry & Bay, English Pear & Freesia, and Nectarine Blossom & Honey. Blackberry & Bay contains citrus tones mixed with floral scents like verbena and geranium to produce a unique but refreshing smell. English Pear & Freesia offers a more fruity aroma made of pink grapefruit and freesia. Nectarine Blossom & Honey is a more musky scent with notes of nectarine, pear, and honey.
Tips on choosing perfume: When shopping for Jo Malone perfumes, consider the overall characteristics. Some scents are more appropriate for everyday wear, such as English Pear & Freesia. If you want to wear a perfume that can be worn casually and at special events, try Nectarine Blossom & Honey.
9. Versace
Versace is a famous Italian luxury perfume house founded by Gianni Versace in 1978. The company’s most popular perfumes include the first fragrance, Eros, and Manifesto Versace. Eros is a romantic and fruity scent of citrus tones like bergamot, pink pepper, and orange blossom mixed with vanilla. Manifesto Versace is a more musky scent that contains jasmine and amber, while the first fragrance has a more floral aroma with hints of peach and lily.
Tips on choosing perfume: When shopping for Versace perfumes, consider the overall characteristics. Some scents are more suitable for daytime wear, such as Eros. If you prefer a scent with fruity and floral notes during special occasions, try Manifesto Versace because of its musky and citrus scents.
Some scents are best used during the hot summer months, while during the winter season if you prefer a lighter scent that is casual, try Eros by Versace.
10. Hugo Boss
Hugo Boss is a famous German company founded by Hugo Anzilotti in 1924. The most popular perfumes produced by this company include Boss, Boss Extreme, and Hugo. All of Hugo’s perfumes are made with high-quality ingredients, which produce a refreshing but not very strong smell. Boss is a citrusy fragrance that contains notes of bergamot and pink pepper. Boss Extreme has strong notes of orange that are mixed with vetiver and cedarwood to create a unique masculine scent.
Perfume for women: Hugo Boss can be found in department stores and specialty shops, but shopping online is a better choice because of the lower costs.
Think about the overall characteristics before looking for the right Hugo Boss perfume. Some scents are best used in the morning, while others are more suitable for special occasions; try Boss Extreme if you prefer a casual fragrance.
11. Yves Saint Laurent
Yves Saint Laurent is a French luxury perfume house founded by Pierre Wertheimer. The most popular perfumes from Yves Saint Laurent include Opium and J’adore. Opium has notes of bergamot, carnation, musk, and lily of the valley to create a more potent smell. J’adore contains sweet amber and spices like cinnamon, clove, and nutmeg mixed with rose, sandalwood, and vanilla to produce a warmer scent.
Perfume for women: Yves Saint Laurent perfumes can be found in department stores, but it is more convenient to shop online because of the lower costs.
Tips on choosing perfume: Before looking for the right YSL perfume, consider the overall characteristics. Some scents are more suitable for daytime wear, while others are more suited for special occasions. If you prefer a casual scent, try J’adore by Yves Saint Laurent because of its warm and sweet scents.
12. Estee Lauder
Estee Lauder is a famous American luxury perfume company founded by Estee Lauder in 1946. The company’s most popular perfumes include Pure White and Pleasures. Pure White is a light citrusy scent with hints of bergamot and citron that can be worn during the day or at night. Pleasures is a feminine fragrance that contains soft jasmine and geranium notes while also having wood tones like cedar, sandalwood, vanilla, and amber.
Perfume for women: Estee Lauder perfumes can be found in department stores, but it is better to shop online because of the lower costs.
Tips on choosing perfume: Before finding the right Estee Lauder perfume, consider the general characteristics. Some scents are better worn during the daytime, while others on special occasions. If you prefer a scent that can be worn casually and on special occasions, try Pure White because of its citrusy and floral notes.
Some scents are better suited for hot summer weather, while others are more suitable for cold winter weather. If you prefer a lighter scent during the day, try Pure White by Estee Lauder.
13. Lancome
Lancome was founded in 1967 and is currently owned by the Estee Lauder Group. Its most popular perfumes include Lancome Hypnose, Paris, Givenchy, and Hypnose Soleil. All the perfumes are designed to appreciate women of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Lancome’s current perfume line is The New Slimming Eau De Parfum spray created by perfumer Jean-Marc Chaillan. The scent is a combination of woody notes, including leather, patchouli, and musk, blended with floral notes, including jasmine, pink lotus, and red roses. The scent also includes the top note of a bold orange flower. The bottom notes include a touch of vanilla and sandalwood.
One of the essential factors in choosing the right perfume is the type of fragrance. Lancome’s perfumes are great for all types of women, especially for older ones or those who prefer mature perfume scents. If you prefer a more youthful perfume that can still be worn casually, look for Lancome’s perfumes that contain elements like water lily and green leaves.
The best way to shop for Lancome perfume is online. Although you can find its perfumes in department stores and beauty shops, the prices are usually higher than what you get on the internet.
14. Thierry Mugler
Thierry Mugler was founded in 1992 and is currently owned by the LVMH Group. Its most popular perfumes include A*Men, Alien, and Angel. All the perfumes are designed to appreciate men of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for men: Thierry Mugler’s current perfume line is its A*Men Pure Malt, created by perfumer Antoine Maisondieu. The scent combines spicy top notes that include cardamom, cinnamon, and bergamot. The middle notes include patchouli and pepper blended with lavender, clary sage, orris root, and musk to create a masculine base.
One of the essential factors in choosing the right perfume is the type of fragrance. Thierry Mugler’s perfumes are great for all types of men, but especially for younger ones. If you prefer a more mature perfume that can still be worn casually, look for Thierry Mugler’s perfumes that contain elements like vanilla, amber, and spices.
The best way to shop for Thierry Mugler perfume is online. Although you can find its perfumes in department stores and beauty shops, the prices are usually higher than what you get on the internet.
15. Dolce & Gabbana
Dolce & Gabbana was founded in 1985 and is currently owned by the LVMH Group. Its most popular perfumes include Dolce & Gabbana Light Blue, Dolce & Gabbana Eau de Cologne, and Dolce & Gabbana The One. All the perfumes are designed to appreciate men of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Dolce & Gabbana’s current perfume line is The One, created by perfumer Olivier Cresp. The scent is a combination of floral and fruity notes, including mandarin, watermelon, and tangerine, blended with sweet middle notes that contain jasmine, ylang-ylang, and vanilla. The perfume also includes a touch of bergamot and green notes to create a base with extra strength.
One of the most critical factors in choosing the right perfume is the type of fragrance. Dolce & Gabbana’s perfumes are great for all types of women, especially for younger ones and those who prefer a more feminine scent. If you prefer a more mature perfume that can still be worn casually, look for Dolce & Gabbana’s perfumes containing vanilla, musk, and sandalwood elements.
16. Jimmy Choo
Jimmy Choo was founded in 1994 and is currently owned by the LVMH Group. Its most popular perfumes include Jimmy Choo Velvet and Jimmy Choo Eau de Parfum. All the perfumes are designed to appreciate men of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Jimmy Choo’s current perfume line is its Jimmy Choo fragrance spray created by perfumer Olivier Cresp. The scent combines woody notes, such as cedar and sandalwood, blended with spicy notes like ginger and pepper, combined with fruity elements like watermelon. The perfume also includes musk, amber, and vanilla base notes.
One of the essential factors in choosing the right perfume is the type of fragrance. Jimmy Choo’s perfumes are great for all types of women, especially those with a casual style.
17. Elizabeth Arden
Elizabeth Arden was founded in 1910 and is currently owned by the L’Oreal Group. Its most popular perfumes include Red Door, Green Tea, and Fifth Avenue. All the perfumes are designed to appreciate women of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Elizabeth Arden’s current perfume line is its Red Door, created by perfumer Jacques Huclier. The scent combines fruity notes, including strawberries, kiwi, and black currants, blended with floral notes, including peony, jasmine, and marigold. The base includes woody notes like vetiver and cedarwood. The scent also includes a touch of leather.
One of the most critical factors in choosing the right perfume is the type of fragrance. Elizabeth Arden’s perfumes are great for all types of women, especially those who appreciate natural scents. If you prefer a more floral perfume that can still be worn casually, look for Elizabeth Arden perfumes containing musk and cedar elements.
The best way to shop for Elizabeth Arden perfume is online. Although you can find its perfumes in department stores and beauty shops, the prices are usually higher than what you get on the internet.
18. Burberry
Burberry was founded in 1856 and is currently owned by the Richemont Group. Its most popular perfumes include Burberry Brit, Burberry The Beat, and Burberry Weekend. All the perfumes are designed to appreciate women of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Burberry’s current perfume line is its Brit Sheer, created by perfumer Alberto Morillas. The scent combines floral notes, including pineapple and freesia, blended with spicy elements like ginger and cardamom. The base contains cedar and musk to create a feminine perfume.
One of the most important factors in choosing the right perfume is the type of fragrance. Burberry’s perfumes are great for all types of women, but especially those who appreciate woody scents.
19. Elizabeth Taylor
Elizabeth Taylor was founded in 2015 and is currently owned by Elizabeth Arden. The brand is a combination of the iconic style of Elizabeth Taylor and the talent of master perfumer Olivier Gillotin. The most popular perfumes are White Diamonds, which was created by Olivier Jouët, and Lovely, which Givaudan perfumer Françoise Caron created. All the perfumes are designed to appreciate women of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Elizabeth Taylor’s current perfume line is Lovely Night, created by Givaudan perfumer Françoise Caron. The scent contains floral notes, including jasmine, orange flower, peony, and tuberose blended with woody elements like sandalwood and cedar. The base notes contain vanilla and amber to create a powerful perfume.
One of the most important factors in choosing the right perfume is the type of fragrance. Elizabeth Taylor’s perfumes are great for all types of women, especially those with a romantic style. The best way to shop for Elizabeth Taylor perfume is online. Although you can find its perfumes in department stores and beauty shops, the prices are usually higher than what you get on the internet.
20. Giorgio Armani
Giorgio Armani was founded in 1975 and is currently owned by LVMH. Its most popular perfumes include Gars and Her Preferred. All the perfumes are designed to appreciate men of all ages with easy-to-use fragrance products for everyday wear or special occasions.
Perfume for women: Giorgio Armani’s current perfume line is its Intense Blossom Moisturizing, created by perfumer Maria Guicciardini. The scent contains fruity notes, including wild berries and peach and woody elements like cedar and sandalwood. The base contains vanilla to create a feminine perfume.
One of the most critical factors in choosing the right perfume is the type of fragrance. Giorgio Armani’s perfumes are great for all types of women, especially those who appreciate sweet and woody scents.